Stephen Colbert cost CBS up to $50 million a year pushing woke comedy, while Sydney Sweeney casually sent American Eagle’s stock soaring 10%, adding $200 million in value just by showing up in denim.
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Stephen Colbert cost CBS up to $50 million a year pushing woke comedy, while Sydney Sweeney casually sent American Eagle’s stock soaring 10%, adding $200 million in value just by showing up in denim.

 

Stephen Colbert’s Woke Comedy and CBS’s $50 Million Loss

 

 

Sydney Sweeney: A Denim Moment Worth $200 Million

 

The Power of Celebrity Influence in Modern Marketing

 

Conclusion: The Changing Landscape of Celebrity Influence

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