Caitlin Clark Signs $100 Million Nike Deal With Her Own Logo — The New “Jordan Moment” of the WNBA
When the news broke early this morning that Caitlin Clark had signed a $100 million endorsement deal with Nike, complete with her own signature logo, the sports world didn’t just gasp — it erupted. For decades, the phrase “game-changer” has been tossed around casually. But this? This is something else. This is a seismic shift, a cultural moment that many are already calling the “Jordan Moment of women’s basketball.”
The $100 Million Shockwave
From Iowa to Icon
The Logo Itself
A Cultural Earthquake
The Business Behind the Brilliance