Bernard Arnault’s $5 Million Tunnel Offer to Dak Prescott Sparks a Sports–Fashion Earthquake
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Bernard Arnault’s $5 Million Tunnel Offer to Dak Prescott Sparks a Sports–Fashion Earthquake

A Postgame Encounter No One Expected

“He Deserves to Shine”

Dak’s Five-Word Response That Broke the Internet

And Then—A Second, Even Bigger Twist

A Partnership That Could Reshape Two Industries

  • Why Arnault’s Move Is So Radical

    What Comes Next?

    A Night That Changed the Conversation

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