There are players who change the game, and then there are players who redefine it entirely. Caitlin Clark belongs to the second category. At just 23 years old, she has not only transformed how the WNBA is viewed but also how it is valued—on the court, in the media, and in the business of sports.

The Stats Don’t Lie

Beyond the Numbers: The “Clark Effect”

The Nike Deal: A Statement of Power

Rivalries That Fuel the Fire

The Emotional Core

Critics and the Burden of Proof

So Why Is Caitlin Clark the Best?